Customers are good at judging the value of a product they are buying if it is a tangible item. It is going to cost you around RM2,000 for a brand new iPhone. The amount of money paid can easily justified because you know exactly how handy can be an iPhone while you are on the move, and how it can become the toys of entertainment that you might not want to leave it at home on vacation!
Yet, this is not always true when comes to revamping a website. Customers doesn’t always look into the values of the webiste – the goal of creating a website and how it can benefit your business.
Instead, the cost of revamping, usually relates directly to number of pages, or time spent by your web designers for its design. Since website is intangible items and most of us are just too excited with news of million-dollar acquisition of dot com companies, it is always norm that pricing of a website doesn’t include studies, planning, marketing and operations.
Customer expect money paid, in return for a website, not for its values!
So, how much does it cost to revamp a website? Whatever you feel the iPhone worth to you, so as a website!